Most retreat leaders are incredible at the work, and losing money doing it. In this free live masterclass, Leni Cavazos — the profit strategist behind Marriott Bonvoy and The Ritz-Carlton — gives you the exact system to turn your retreats into a reliable, repeatable revenue stream.
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$997 Value — FreeThis is the gap no one warned you about. You do everything right from the heart, and everything wrong when it comes to the math. Here is what that looks like:
When your price is tied to how you feel that day, you undercharge every time something goes wrong. One difficult week and you are giving away thousands. Pricing is math, not a mood.
The hope-and-pray launch. You fill hearts, people cry, they hug you, and you barely cover costs. That is not a retreat problem. That is a system problem.
One client waited 10 years to feel qualified enough. In 10 years of $100K retreats, she left a million dollars on the table. You are already qualified. You just need the structure.
The work did not change. The heart did not change. The system did.
"I was going to lose $10,000 on my retreat in October."
One week into working together, they built a continuation offer. That single retreat went from a projected $10K loss to +$17,000 in profit. Brent now has retreats scheduled in June and September, all sold in advance.
"Thirty people signed up. Five showed up. He questioned everything."
Applied the system. His next three retreats sold out. He took 21 people to Spain on the Camino de Santiago and built a 76-person waitlist for the following year. His passion did not change. His structure did.
"For ten years I kept saying, one day I'll host a retreat."
After a decade of waiting, Tina said yes to the system. Her first retreat sold out in days. She now hosts multiple retreats per year that fund her entire family life. The cost of waiting: over one million dollars in lost revenue.
"People left changed. She wasn't making a single dollar."
Beautiful retreats. Zero structure. Same retreat, same people, same heart, rebuilt with clear pricing and a simple sales plan. Her next retreat sold out in 72 hours and brought in $24,000 in profit, without working harder.
Leni spent years designing high-profit event and retreat strategies for the world's most recognized hospitality brands — rebranding restaurants and luxury spas, launching Marriott Bonvoy's global loyalty marketing program, and producing events at the palace of the King of Saudi Arabia.
At The Ritz-Carlton, she rebranded eight restaurants and a spa, increasing revenue by 36% in a single year.
Then she attended a women's retreat that changed her life. At the end, she asked the facilitator when the next one was. The answer: "We're not doing it again. We barely made any money."
That moment is why The Retreat Planner exists. Transformation and profit must coexist. Today she teaches retreat leaders, coaches, and facilitators the same profit principles used by the world's top hospitality brands — methodology tested across 100+ retreats and used by clients generating six-figure profits and million-dollar launches.
The wellness tourism market is one of the fastest-growing sectors in the world. Retreat leaders who build with structure, not hope, are capturing an outsized share of it. Those who wait are watching.
Showing up to this masterclass is the first decision in a series of decisions that build a six-figure retreat business. You are not here to be inspired and do nothing. You are here because something in you already knows it is time to stop running retreats and start running a retreat business. Reserve your seat and let the system do the rest.
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